Season 5, Episode 7 Roots and Risk: Anna Griffin on Creativity, Courage and the Power of One Idea

In Part 1 of our conversation with Anna Griffin, CMO at Commvault,  we trace her journey from a family-run garden centre in rural North Carolina to marketing roles at global brands like Apple and Royal Caribbean. Anna shares how early lessons in small-town marketing shaped her creative instincts, why every great campaign needs a single powerful idea, and what she learned about community from 55,000 Saturn drivers.