The Marketing Practice teamed up with B2B DecisionLabs and conducted some behavioral research to uncover the most impactful way to frame a business challenge to early-stage prospects.
13th October 2021
News & Insights
The latest from across The Marketing Practice
Channel
Why partner ecosystems are the new GTM powerhouse
At this year's Catalyst Summit, "Building Modern Businesses Through Partnerships," one message came through loud and clear: partner ecosystems are becoming strategically critical...
Media
Modern Marketing for a Modern Buyer: Aligning with AI and the Buying Network
Media
The state of B2B media in 2025: a year for outthinking your competition
Brand