If you missed ‘Getting started with strategic Account Based Marketing: Everything you need to know (but were afraid to ask)’ at July’s ABM Leaders Virtual Forum APAC you can now watch it on demand.
TMP’s Mari Kauppinen picked the brains of ServiceNow’s Kate Power and Workday’s Steven Daskalakis in an honest, practical session covering topics including account selection, sales and marketing integration and tools, tech and processes.
As the vibrant Soho streets bustled with nightlife, the plush Soho Hotel proved to be an apt location for this year’s Sales & Marketing Forum: Hit the B2B award jackpot in 2024.
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