In this part one of a two-part conversation, we dive into the vibrant story of Caroline Burger, CMO at GlobalLogic.
Caroline shares her unique path in marketing, shaped by family roots in direct mail and small business ownership. She reflects on early lessons from her grandfather—author of the seminal Direct Marketing—and the enduring impact of growing up around entrepreneurs.
Caroline discusses work-life integration, rolling up her sleeves, and the mindset that shaped her rise to CMO. Plus, she reveals the one surprising career she’d switch to if not for marketing!