The Marketing Practice

The Sales & Marketing Forum

Sales & Marketing

Our discussion and networking series for senior marketers.

Upcoming Event:

Cracking the whip:
is finance dominating the buying process?
7 December, The Soho Hotel, London

Previous events include:

  • Pleasure or Pain?
    Marketing in a measurement-driven world
    With speakers from HP and IFS
  • The Naked Decision-Maker:
    What the buyer really thinks of your marketing
    With Keith Mitchell, former Global Head of Shared Infrastructure, Reuters
  • Account-based marketing:
    one-on-one on an industrial scale
    With John Bryant, Unisys and Aly Richards, Chordiant

Put a little S&M in your day

What do 100 decision-makers think of your marketing?

100 decision-makers

Our Annual Enterprise Decision-Maker Index uncovers audience experiences of IT supplier marketing…

  • “How have new suppliers broken into your organisation? What role did marketing play?”
  • “What can existing suppliers do to grow their business with you?”
  • “What are the most effective channels that help you make major decisions?”
  • “How many emails do you receive each day? What makes one relevant to you?”
  • “What are the networks, sites, events and publications that you rely on? Why?”

Find out more